In the past
couple years magazines and advertisers have come under fire for how much they
alter photos to sell products. As a result there is also a new trend of making
videos showing the transformation photoshopped photos undergo before they are
put in magazines. This video shows a woman who is prepped for the photoshoot
with extensive hair and makeup, and then altered even more by Photoshop, by the
end of the process she looks like a completely different person.
But how does
Photoshopped pictures relate to “Foucault, Femininity, and the Modernization of
Patriarchal Power”? The section of the article that really got me thinking
about these Photoshop videos was section II, where Bartky talks about
exercise. I was struck by her
observation that dieting is a form of disciple that makes the body into the
enemy. I can recall countless diets that a various family members and friends
have tried out throughout the years and just how often these diets made eating
restrictive, and difficult. I remember most of my family going to weight
watchers will I was growing up and just how often the process of tallying up
points and managing how many points they had left made eating stressful. I was
also reminded of the several diets that I have attempted throughout my life,
and how whenever I was on a diet, suddenly my body did become the enemy, and
eating become difficult and painful, as I had to strictly monitor and restrict
what I could and could not eat. Not to mention that following the diet plan or
not, eating often felt shameful and considering what to eat always require a
lot of before hand planning.
However, what
really got me thinking about those Photoshop videos was the comment about
spot-treatment, and how we have been taught that it is possible to focus on and
exercise one particular part of your body, such as your stomach. Bartky points
out that spot-treatments are scientifically unsound. This made me question how
often we as women feel that we need to strive for an image or idea that might
be impossible to reach. For example, no one will ever look like that woman at
the end of that video, the original model, and looks almost nothing like the
woman at the end of that video. That woman is not modeled after a person, she
has been created using technology and there is no way anyone will look exactly
like her. How often are we monitoring and changing ourselves to try and look
like or conform to an image that is impossible to reach?
In section IV when Bartky talks about all the
beauty rituals we undergo because it is expected that women just want to or are
required to do these things in order to be a women; I was thinking about the
articles we read for Tuesday’s class about being a Gender Outlaw. Barky at the
end of the section points out that makeup is often celebrated as a form of
expression, or art. However, unlike typical forms of art, like watercolor, when
a woman chooses to not use makeup she receives backlash for not making herself
look more feminine. There is a lot of disgust towards women who do not present
themselves in a feminine way. For me this adds a new layer of thought to people
who are Gender Outlaws. Part of being a “docile body” is that you learn to
inscribe gender on yourself from a young age, not only through expression, but
also through body language. Through the amount of space you take up and the way
you walk.
These actions and postures are taught from a young age and are often
done subconsciously, because of that they can be hard to change. We prescribe
gender on to almost everything, how someone looks, how they talk, their body
language, the way they treat you. Because of this being a Gender Outlaw takes
on a new level of difficulty. Although an individual make identify as a Gender
Outlaw, and may present themselves in a gender-neutral way, the rest of the
world is going to prescribe a certain gender to them. If that gender is girl than
they will be expected to participate in being feminine. As Bartky says
“femininity as spectacle is something in which virtually everyone woman is
expected to participate in”. If you do not participate, you are incorrectly being
a woman, or even perhaps incorrectly being human.
However, I was thinking that even if one is
a Gender Outlaw there is still a lot of body discipline that goes into living
and presenting as someone who does not conform to either girl or boy. This
discipline of course is not routinized or pushed on you by society the way that
femininity is, however, I think it does point out that escaping the tendency to
police and alter your body is almost impossible. Changing the way our bodies
look and being aware and conscious of how we sit or talk is a large part of how
we are raised and how we live. As Foucault pointed out we, regardless of our
gender, are regulated by society. From a very young age we are taught to
regulate and discipline ourselves. Because of this I think it is currently very
difficult and counter intuitive for women to trying and make their bodies fit a
certain mold. It is also almost impossible for us to not participate in some
form of regulation as it is what we have been doing since childhood. To change this pressure and regulate our
bodies to a certain standard we have to change the system that creates this
pressure. We have to change society so that we do not feel as though we always
have to monitor and change ourselves to fit in.
I found your blog really interesting because as women we all face these issues and it is really annoying knowing that when we leave the comfort of our home we will be judged as less feminine for not wearing enough make-up, or for not dressing "appropriately". I believe this is a problem today for sure, and unfortunately I do not see anything in this area changing for women because this is the way things have been for so long. It would be such a long shot for these circumstances to change, however I would LOVE to see a change, and whatever it is we could do we need to let the world know. Also, I found the section on dieting compelling because weight is such a difficult subject for women in society today, and that video was crazy. I can believe that advertisers do that stuff, but why? If it is so unrealistic, I just don't understand. Great blog!
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